Apple Betty & Sloppy Joe: Stirring Up the Past with Family Recipes and Stories

by Susan Sanvidge, Diane Sanvidge Seckar, Jean Sanvidge Wouters and Julie Sanvidge Florence

Wisconsin Historical Society Press
Cookbook and Family Memoir
$18.95  Trade Paperback
ISBN-13: 978-0-87020-386-2

MBA Bookseller Information
Available now. Order from B&T, Ingram, Partners or through the University of Chicago Press. Our Midwest Connections promotion for APPLE BETTY & SLOPPY JOE includes full-color recipe cards PDF files, and a black and white print ad PDF file, all of which you can download, print and use in your stores. Earn up to $75 in rebates for promoting this book! See the marketing information and rebate form below.

Please send us your comments and reviews about APPLE BETTY & SLOPPY JOE. We’re eager to share your endorsements with your fellow MBA booksellers and with your customers!

Some of the APPLE BETTY authors will participate in the MBA Spring Meeting Authors Receptions in Minneapolis and Des Moines! If you’d like to find out more about possible events with the authors, who live in Wisconsin, the Chicago area, and Ohio, please contact Mary Ellen Gabriel.

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About the Book

“I want to share with other Midwest booksellers a book tip for APPLE BETTY & SLOPPY JOE by the Sanvidge sisters. In two days, I sold 75 copies of this new memoir/cookbook. I’ve never had a new title come out and sell so well!! It’s so much fun to read as a memoir, and the book is filled with homey recipes and makes the perfect nostalgic gift for the readers that frequent my bookshop. It’s definitely our hottest pick.”
– Candy Pearson, Apple Blossom Books, Oshkosh, WI

“It’s a masterpiece – because I said so.”
– Our Mom

We all remember the fragrance of Mom’s bread baking in the oven, the chewy brownies, the beautiful birthday cakes, the mashed potatoes, the falling-apart-tender pork roast, holiday cookies, cold lemonade and hot cocoa…

Meet APPLE BETTY & SLOPPY JOE, which the Midwest Booksellers Association and Wisconsin Historical Society Press are promoting as a MIDWEST CONNECTIONS PICK starting in February. This terrific,  and laugh-out-loud, new cookbook is out now in trade paperback and ready to sell in your stores.

We urge you to read this wonderful cookbook’s family anecdotes and sample the tried-and-true recipes.  We guarantee that they’ll transport you right back to your childhood (or maybe your mom’s childhood…)  We know you’ll love this book as much as we do, and we’re sure that it will be one of your hand-sell favorites and top gift recommendations.  It also ties in beautifully with events like a cookbook book club meeting, a community family recipes celebration or contest, “in the kitchen with grandma” story time for kids, etc. You can raid your mom’s or grandma’s kitchen for 1950s gadgets to put into a window display, too!