“Hertzberg and François’ practical common-sense method is, quite simply, genius.”
– Chicago Tribune
Better buy several copies
– some for gifts and one for yourself!!
HEALTHY BREAD
IN FIVE MINUTES A DAY
100 New Recipes Featuring Whole Grains, Fruit, Vegetables, and Gluten-Free Ingredients
By Jeff Hertzbert, M.D.
and Zoë François
Photography by Mark Luinenburg
http://www.artisanbreadinfive.com/
http://twitter.com/ArtisanBreadIn5
St. Martin’s Press / Thomas Dunne Books
http://us.macmillan.com/healthybreadinfiveminutesaday
Macmillan
$27.99 Hardcover
Color and black & white photos
ISBN 978-0-312-54552-9
Also available from Macmillan:
Artisan Bread in Five Minutes a Day
$27.99 Hardcover
ISBN 978-0-312-36291-1
“Locals Jeff Hertzberg and Zoë François turned the baking world on its head with their 2007 book Artisan Bread in 5 Minutes a Day. They’re back with HEALTHY BREAD IN FIVE MINUTES A DAY, and the testament I can give is that many people buy a copy to give as a gift and return to get another for themselves. Always a good sign.”
– Hans Weyandt, Micawber’s Books, St. Paul, MN“Soon the bread will be making itself… The crusty, full-flavored loaf that results may be the world’s easiest yeast bread.”
– The New York Times
“If man cannot live by bread alone, it may be because Jeff Hertzberg and Zoë François didn’t publish their book sooner… [They’ve] developed a method that makes any home into a mini artisan bake shop… Hertzberg and François’ practical, common-sense method… is, quite simply, genius.”
– Chicago Tribune
Health-conscious bread-eaters need homemade options more than anyone else. They want delicious bread, but they can’t find the healthy ingredients they’d like to use in traditional bakeries, or in traditional recipes. Whether you are looking for more whole grains, whether you’re vegan, gluten-free, training for a triathlon, trying to reduced your cholesterol, or just care about what goes into your body, this book delivers.
Get all the latest updates and tips from Jeff and Zoë at:
http://www.artisanbreadinfive.com/ AND http://twitter.com/ArtisanBreadIn5
See Jeff and Zoë making bread and learn more about this book – watch their video:
Link to this video: http://www.youtube.com/watch?v=HSOoH686_b8
Embed it on your site (copy and paste the following code):
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/HSOoH686_b8&hl=en&fs=1&" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/HSOoH686_b8&hl=en&fs=1&" allowfullscreen="true" allowscriptaccess="always"></embed></object>Buy this book from your favorite locally owned and operated Midwest independent bookseller!
Click here for the directory of our member bookstores
MBA BOOKSELLER INFORMATION
Booksellers — Earn up to $100 in rebates from MBA for promoting HEALTHY BREAD IN FIVE MINUTES A DAY!
Midwest Connections rebate form for HEALTHY BREAD (PDF)
HEALTHY BREAD IN FIVE MINUTES A DAY is available from Macmillan or from your preferred wholesaler. Be sure to contact your Macmillan sales rep for more information about this title.
HEALTHY BREAD IN FIVE MINUTES A DAY was featured at the 2009 MBA Trade Show this fall. Authors Jeff Hertzberg and Zoë François took part in the Authors Lunch, and Jeff autographed books at the show as well.
Jeff Hertzberg and Zoë François both live in the Twin Cities and are happy to do interviews and feasible events. If you’re interested in scheduling a store, book club or community event with one or both of them, please contact publicist Nadea Mina at St. Martin’s Press, nadea.mina@stmartins.com or 646-307-5573. Also be sure to contact your Macmillan rep for further assistance with your request!
MBA and St. Martin’s Press would love to have your comments and reviews for this terrific cookbook. Please send them to us so we can share your endorsements with your fellow MBA booksellers and with your customers!
DOWNLOADS
- Full-color sign/flyer (PDF) — coming soon
- HEALTHY BREAD video on YouTube — Watch this – it’s great!
- Book photo (JPG)
- Jeff Hertzberg Author photo (JPG)
- Zoë François Author photo (JPG)
- Midwest Connections rebate form for HEALTHY BREAD (PDF)
- Midwest Connections Generic Display Materials
ABOUT THE BOOK
With over 190,000 copies in print, Artisan Bread in Five Minutes a Day has proven that people want to bake their own bread, provided they can do it easily and quickly. Knowing that people are changing the way they eat and bake because of health concerns or lifestyle choices, the authors took their proven method for super-fast home-made yeast bread, and applied it to breads rich in whole grains, fruits, and vegetables. That is where HEALTHY BREAD IN FIVE MINUTES A DAY comes in.
Health-conscious bread-eaters need homemade options more than anyone else. They want delicious bread, but they can’t find the healthy ingredients they’d like to use in traditional bakeries, or in traditional recipes. Whether you are looking for more whole grains, whether you’re vegan, gluten-free, training for a triathlon, trying to reduced your cholesterol, or just care about what goes into your body, this book delivers.
For all who discovered artisan bread through the first book and for health-conscious bread-lovers everywhere, this book is a must-have.
The method is still quick and simple, producing professional-quality results with each warm, fragrant, hearty loaf. In just five minutes a day of active preparation time, you can create delectable, healthy treats such as 100% Whole Wheat Bread, Whole Grain Garlic Knots with Olive Oil and Parsley, Black-and-White Braided Pumpernickel and Rye Loaf, Black Pepper Focaccia, Pumpkin Pie Brioche, Chocolate Tangerine Bars, and a variety of gluten-free breads. About a dozen of the recipes are 100% whole grain.
HEALTHY BREAD IN FIVE MINUTES A DAY will show you that there is time enough for home-baked bread, and that it can be part of a healthy diet. Calling all bread lovers – this book is for you!!
ABOUT THE AUTHORS
Jeff Hertzberg has been a physician, university professor, information technology consultant (www.medformatics.com), and ardent amateur baker. He developed a love of great bread growing up in New York City and refined it by travelling the bread-loving countries of Europe by bicycle. He lives in Minneapolis, Minnesota with his wife and two daughters.
Zoë François is a pastry chef and baker trained at the Culinary Institute of America. In addition to teaching baking and pastry at Cooks of Crocus Hill in the Twin Cities and consulting to restaurants, Zoë creates artful desserts and custom wedding cakes. She lives in Minneapolis with her husband and two sons. Check out Zoe’s food blog at www.zoebakes.com.
Mark Luinenburg has been a commercial photographer in the Twin Cities for more than 20 years. His work has been exhibited at the Minneapolis Institute of Arts and Walker Art Center and is in the Weisman Art Museum collection. His photographs have appeared in local and national publications, including National Geographic Adventure, GQ, ESPN Magazine, Health Magazine, Minnesota Monthly, and Mpls.St.Paul Magazine.
MORE ABOUT THE AUTHORS from their first book……
“We wrote Artisan Bread in Five Minutes a Day so that baking homemade bread would be easy enough to become a daily ritual for everyone. That includes people struggling to balance work, family, friends, and social life (pretty much all of us). They developed their method of refrigerator-stored artisan dough while juggling career transition and young children at home.
“Our story as co-authors has been great fun: we’re busy parents who met during our toddlers’ music class. Zoë’s a pro, but Jeff’s a doctor and academic working in health care consulting. The combination has been a great strength because we produced a book for non-professionals with no time (but baking up a professional result). Through a bit of sheer luck…
“Jeff called in on the radio with the story of a superfast bread recipe (Lynne Rosetto Kasper’s The Splendid Table on NPR) to tell the story of artisan loaves with active preparation time of five minutes a day. The result: mouth-watering breads whose quality rivals that of any book on the market today. The secret is pre-mixed high-moisture dough that you store in the refrigerator to use at your leisure. An editor from a major NY publisher was listening to the radio show and asked for a book proposal (Ruth Cavin of St. Martin’s Press). Jeff and Zoë met while their toddlers were in a music class together. The kids played xylophones and we talked gluten cloaking. Zoë turned the book into a professional-quality tool for amateurs to use at home, and she added in all the dessert breads, basing everything on the same high-moisture stored dough approach. We got busy with a book proposal and eventually, the full version of the book, which was released by St. Martin’s Press / Thomas Dunne Books on November 13, 2007. The book meets the needs of an amateur like Jeff (it’s fast and it’s easy), but it gives results professional enough to be served by Zoë, a pastry chef and baker trained at the Culinary Institute of America. And within a month of release, our book became the number 1 bread cookbook on Amazon.com. Enjoy!”
