MBA - Midwest Booksellers Association - An Association for Independent Booksellers

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THE MBA CATALOG

Welcome Visitors!

PUBLISHERS -- new 2008 MBA Catalog advertising materials and forms are available NOW.

Please scroll down this page for details and downloadable files.


If you have questions about the MBA Catalog, please contact the MBA office.  Thanks!

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The 2007-2008 Midwest Booksellers Association Catalog -- "BOOKS: A READER'S CATALOG" --  was available at many participating MBA independent bookstores throughout our region. Many bookstores mailed catalogs to their customer mailing lists, too, so you might have received a copy during the 2007 holiday season.

Take a look at all the terrific books our Catalog has to offer, many of which you can still purchase at our stores! You can still browse the complete catalog here.  To purchase these books, please visit or contact your favorite MBA member bookstore.

The MBA Catalog is a favorite with both our stores and consumers. You can use this Catalog to select the books you'd like to purchase from your favorite Midwest Booksellers Association independent bookseller. Or you can buy these books online through your local bookstore’s website or from BookSense.com. Click on this link and shop online through a participating independent bookstore in your area. Thank you for shopping at your locally owned independent bookstores.

In the current MBA Catalog, you’ll find a wide selection of books for reading enjoyment all year ‘round, including:

  • Midwest regional interest titles – nature, fiction, history, sports, and more
  • Biographies, books on history and popular culture, fiction and literature
  • Books on sports, entrepreneurship, nature and animals, reference
  • Women’s interest titles; inspiration and personal growth books
  • Cookbooks, design, and collectibles titles
  • LOTS of children’s and young adult books for kids from babies to teenagers.

You are welcome to contact us to request a printed copy of our MBA Catalog, which we will mail to you right away. Please be sure to include your complete US Postal Service mailing address. Please note that your address will NOT be used to send any mail other than this Catalog, and it will NOT be rented or sold.

Please visit or contact one of our locally owned and operated independent bookstores today to purchase books from our new MBA Catalog -- and thousands of other titles our stores offer you, too!

To purchase all the great books you’ll want to buy, please visit or contact one of our locally owned and operated independent bookstores.

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PUBLISHERS

NEW 2008 MBA Catalog program advertising and marketing information is available now. Please download and print out the following PDF files, which include all the forms and details you need to advertise in the 2008 MBA Catalog.

We also have included our MIDWEST CONNECTIONS regional marketing program information for your reference.


PDF Files:


2008 MBA Catalog Marketing Summary
2008 MBA Catalog Marketing Details
2008 MBA Catalog Ad Rates & Specs
2008 MBA Catalog Contract
2008MBA Catalog Copy Submission Form
2008 MBA Catalog “Midwest Favorites” Application & Information
2007 MBA Catalog in Review – Stats, Kudos, Book Awards, Book Sense Picks
2007-2008 Bestsellers in the MBA Catalog
2007 MBA Catalog – the complete catalog as a PDF file
2007 MBA Catalog Signs and Shelf-talkers Samples
MIDWEST CONNECTIONS Regional Marketing Program Overview
MIDWEST CONNECTIONS Regional Marketing Program Facts

These materials are also available in printed format, but we are not mailing 2008 MBA Catalog packages to publishers automatically this year. If you would like a printed package, please contact us today. Please be sure to include the name, mailing address, phone, fax, and e-mail address of the person to whom the packet will be sent. We will mail the materials to you immediately.

Please contact us today if you have questions about this 2008 MBA Catalog information.

Our time-tested MBA Catalog program SELLS BOOKS

MBA PROVIDES…

  • COST-EFFECTIVE, TARGETED ADVERTISING FOR YOUR BOOKS

    Reach 300,000+ book-buying consumers for 7/10 cent each -- or even less with our discounts! Plus BookSense.com shoppers, too!
     

  • THE MBA CATALOG ONLINE at BookSense.com & midwestbooksellers.org
     

  • DISCOUNT & VALUE-ADDED OPTIONS stretch your ad budget
     

  • FLEXIBLE LAYOUT OPTIONS for your books to show them at their best
     

  • SPECIAL LOW “MIDWEST FAVORITES” RATE for your Midwest titles
     

  • FREE MBA “BOOKSELLER QUOTES” for your advertised titles

    MBA booksellers’ personal recommendations highlight YOUR books in the Catalog.
     

  • FREE CUSTOMIZED EXCEL FILE OF MBA BOOKSTORE CONTACTS

    Send your reading copies, promo materials, marketing info to key MBA stores


  • MIDWEST CONNECTIONS Regional Marketing Program impact

    Our MIDWEST CONNECTIONS PICKS get star treatment in the MBA Catalog.
     

  • MIDWEST BOOKSELLERS’ CHOICE AWARDS cross-marketing impact

    Our 2008 award winners are featured FREE on the back cover of the MBA Catalog.
     

  • MBA TRADE SHOW impact – MBA Catalog titles displayed and promoted!
     

  • HEARTLAND & BOOK SENSE INDEPENDENT BESTSELLER LIST impact

    The MBA Catalog pushes books onto both regional & national lists!
     

  • BOOK SENSE cross-marketing impact – “Book Sense Picks” highlighted

    10% OFF COUPON in every MBA Catalog – over 2500 redeemed in 2007!

    Coupons reward and identify customers who buy MBA Catalog titles.
     

  • REBATES to MBA booksellers for NEWSPAPER INSERTIONS, MAILING LIST RENTAL, ADVERTISING and DISPLAY to reward their active participation
     

  • MBA CATALOG TITLES SALES DATA from MBA bookstores and wholesalers
     

  • All marketing details online -- midwestbooksellers.org/catalog.html

Thank you for your interest in the MBA Catalog!

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Midwest Booksellers Association Catalog

The 2007 MBA Catalog


Members: Login for Members-Only Information

 "We had a wonderful Christmas selling season – sales were up 38% (yes!) The catalog was a huge help – lots of people came into the store with it, and we sold a lot of books."
– Alice Meyer,
Beaverdale Books

 "We really enjoyed working with the MBA Catalog and made it the focus of our "holiday push." It’s so easy and inexpensive to participate, and our customers loved the Catalog!"
Judith Kissner,
Scout & Morgan Books

 "We had an excellent holiday season with sales up 11% over last year.  Our biggest sellers included Little Heathens and other MBA Catalog books!  The Catalog was fantastic!"
-- Nancy Simpson,
The Book Vault