For Designers: A review of our winter catalog
We are a membership-based trade association whose purpose is help make independent bookstores throughout the Midwest be the best that they can be.
Our winter catalog is one of our most important membership benefits. It’s a unique marketing opportunity we produce for all of our member bookstores to distribute to their customers to promote Christmas shopping in indie bookstores. We work with publishers to place ads for their holiday titles, using that income to generously subsidize the program in our stores. Stores elect distribution options such as newspaper insert and direct mail, and also elect to customize the front/back/inside cover if they wish.
Our previous designer created all the catalogs you see on the right. She understood the project inside and out. We need a designer who understands we are setting up a new relationship and is willing to be flexible and generous in setting up the ideal process. It's our goal to find a partner for this year and into the future.
Desired designer qualities
Overview of tasks
Selection and payment
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Sample of custom catalogs