Stay on Top of Publishers’ Special Offers

Booksellers: Keeping track of publishers’ on-going specials, especially for backlist, can be daunting. When you are ready to place an order on Monday morning, you can’t find that darn email that lists the promotion. Our friends at NAIBA compile this information in an excel spreadsheet and email it to buyers on Monday mornings. We’d like to share that information with you. Please email Carrie with the names and email addresses of the book buyers on your staff who would like to be on this distribution list. You will receive an email every Monday morning containing an Excel spreadsheet compilation of special offers and their deadlines.

For example, here is the list of special offers for the week ending 1/6/2014.

Publishers: Get your special offers in front of the booksellers at the time they are placing orders. All you need to do is assign someone to 1) receive a reminder email from NAIBA every Wednesday, and 2) reply with your current specials by Friday. NAIBA will provide a link to a Google Form for you to fill out. NAIBA will forward this compilation of special offers to the regional associations every Monday morning, and MIBA will forward it to our member booksellers. Sound good? Please join the program by emailing Eileen Dengler. Let her know which staff member would like to be on this distribution list.
- See more at: http://midwestbooksellers.org/2014/01/stay-on-top-of-publishers-special-offers/#sthash.VnwYLrTJ.dpuf