We help publishers and booksellers sell more books during the holiday season
We all succeed with the MIBA winter catalog. With this powerful marketing tool, the entire indie sales channel collectively gets behind the most exciting books to sell in indie bookstores during the holiday season. We collaborate with publishers, wholesalers, and booksellers to make sure catalog books are purchased by our booksellers, merchandised in our bookstores, and sold to book lovers throughout the Midwest.
Stats from 2022
201 bookstores created a combined circulation of over 500,000. This year, we have 235 bookstore members--one of the highest in the industry! Let's work together increase oue circulation even more!
90 of these bookstores submitted special orders: customization, direct mail, newspaper insert, etc. Our stores put 375,000 catalogs in the mailboxes of homes across the Midwest.
What's new this year?
Increased page count. The catalog is increasing from 12 to 16 pages, giving us a bit more breathing room and space to once again offer bookstores customization of the inside front cover.
New and improved digital sales platform. We're offering a digital catalog experience via Flipsnack. Stores will receive a customized version that links to their unique shopping URL.
Enhanced customization options. We're bringing back inside front cover customization and adding a full-color border to jazz it up. Now stores can use a whole page to broadcast a personal message.